What was announced
In December 2023, co-cre8 joined the British Association for Sustainability in Sport (BASIS) as a 12 Principles Partner. The stated purpose was to support the environmental efforts of BASIS members with resource management solutions that reduce environmental impact and assist a move from a linear economic model to a more circular one.
This article preserves that announcement as a dated record. It does not assert that the partnership remains in place today.
Why the 12 Principles mattered
BASIS has provided expert help to sports clubs, venues and governing bodies for over a decade, helping them understand their impacts, set targets and implement processes to improve environmental performance.
The 12 Principles are a comprehensive framework guiding sports organisations towards environmental, social and economic sustainability. The value of a framework like this, for a venue, is that it turns a diffuse ambition into named areas of responsibility that can be measured and evidenced. Waste and resources is one of those areas, and it is one where a stadium or a club has unusually concentrated, repeatable material flows: the same cups, the same food packaging, the same match-day peak, week after week.
What co-cre8 offered members
- System design: designing, implementing and managing collection and recycling programmes for hard-to-recycle products, specialising in food and beverage packaging used in hospitality and foodservice.
- Paper cup recycling: a layered UK-wide collection service intended to recycle paper cups in a cost effective and operationally efficient way.
- Waste and recycling stations: easy to use, visually impactful stations manufactured in the UK, from UK-sourced recycled materials where possible, designed to collect targeted materials separately and free from contamination.
- Circular products: turning post-consumer material back into new products designed for circularity. In 2022 co-cre8 launched the Honest brand and its first product, the Honest Bottle, a reusable bottle made in the UK from UK-sourced recycled material that can also be recycled at end of life.
How it connects to our approach now
Those four offers map cleanly onto how we describe the work today. Understanding what comes in and where the impact actually sits is the diagnostic step. Managing collections so material leaves site separated and evidenced is the operational step. Improving what happens next, by turning recovered material into products designed for circularity, is the last one.
A venue working through a framework like the 12 Principles needs all three, in that order. Measurement without a working collection system produces a report; a collection system without measurement produces claims nobody can evidence.